Last Updated: [Insert Date]

Welcome to Ride Cycle Wear (“we”, “our”, or “us”). We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website ridecyclewear.com (the “Site”).

1. Information We Collect

We collect various types of information to provide and improve our services to you:

  • Personal Information: When you make a purchase or create an account, we collect your name, email address, shipping/billing address, payment information (processed securely through our payment processors), and phone number.
  • Order Information: Details about the products you purchase, including size preferences and order history.
  • Technical Data: IP address, browser type and version, time zone setting, browser plug-in types, operating system, and other technology on the devices you use to access our Site.
  • Usage Data: Information about how you use our website, products, and services, including pages visited, time spent on pages, and navigation paths.
  • Marketing and Communications Data: Your preferences in receiving marketing from us and your communication preferences.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • To process and fulfill your orders for our cycling gear and apparel
  • To communicate with you about your orders, account, or customer service requests
  • To improve our website, products, and customer experience
  • To prevent fraud and enhance the security of our Site
  • To provide you with information about products, services, promotions, and events that may interest you (where you have consented to receive such communications)
  • To comply with legal obligations and protect our legal rights

3. Data Sharing and Disclosure

We may share your personal information with third parties only in the following circumstances:

  • Service Providers: We engage trusted third parties to perform functions and provide services to us, such as payment processing (PayPal, credit card processors), order fulfillment, shipping, marketing, and website analytics. These providers have access to your personal information only to perform these tasks on our behalf and are obligated not to disclose or use it for any other purpose.
  • Legal Requirements: We may disclose your information if required to do so by law or in response to valid requests by public authorities (e.g., a court or government agency).
  • Business Transfers: In the event of a merger, acquisition, reorganization, bankruptcy, or other sale of all or a portion of our assets, your personal information may be transferred as part of that transaction.

We do not sell your personal information to third parties.

4. Data Storage and Security

We implement appropriate technical and organizational measures to protect your personal information:

  • All transactions on our Site are protected by 256-bit SSL encryption, the same level of security used by banks.
  • We are PCI DSS compliant, meeting all credit card security standards.
  • We do not store your complete payment card details on our servers. Payment information is processed securely by our payment service providers.
  • We retain your personal information only for as long as necessary to fulfill the purposes we collected it for, including for the purposes of satisfying any legal, accounting, or reporting requirements.

While we strive to protect your personal information, no method of transmission over the Internet or method of electronic storage is 100% secure. We cannot guarantee absolute security but we work hard to protect your information at all times.

5. Your Rights

Depending on your location, you may have certain rights regarding your personal information:

  • Access: You can request access to the personal information we hold about you.
  • Correction: You may request correction of any incomplete or inaccurate data we hold about you.
  • Deletion: You can request deletion of your personal information under certain circumstances.
  • Objection: You may object to processing of your personal information, ask us to restrict processing, or request portability of your personal information.
  • Withdraw Consent: Where we rely on consent to process your personal information, you have the right to withdraw that consent at any time.
  • Opt-out of Marketing: You can opt out of receiving marketing communications from us at any time by using the unsubscribe link in our emails or contacting us directly.

To exercise any of these rights, please contact us at [email protected]. We may need to verify your identity before fulfilling certain requests.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to:

  • Remember your preferences and settings
  • Analyze how our Site is used so we can improve our services
  • Deliver relevant advertising based on your browsing habits (where permitted by law)
  • Track the success of our marketing campaigns

You can control cookies through your browser settings and other tools. However, disabling cookies may affect your ability to use certain features of our Site.

7. International Data Transfers

As we serve customers globally (excluding certain regions), your information may be transferred to and processed in countries other than your own. We ensure appropriate safeguards are in place for these transfers as required by applicable laws.

8. Children’s Privacy

Our Site is not intended for children under 16. We do not knowingly collect personal information from children under 16. If we become aware that we have collected personal information from a child under 16, we will take steps to delete such information.

9. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the “Last Updated” date. We encourage you to review this Privacy Policy periodically for any changes.

10. Contact Us

If you have any questions about this Privacy Policy or our privacy practices, please contact us:

By email: [email protected]

By mail:
Ride Cycle Wear
1552 Gibson Street
Montgomery, US 36110